No matter what industry you’re in, we can show you how to implement the newest Web Technology.

Web Technology

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Web Technology

The Foundation of Your Web Site
Is the Technology You’ll Never See

DBMS, SOAP, XML AJAX,
ActionScript, ASP, OOP,
XHTML, SQL, RSS, XSL.

These terms may be Greek to you, but they’re familiar to us. The reason these skills are important is these vital technologies are used to create your Web presence.

What’s Up Interactive is client-focused; we have a system for determining what you need and want, and use It to integrate right technology. Sometimes it’s an easy choice — our experience helps us know which is the right technology for your project.

Sometimes, your e-marketing strategy will require that we customize the latest technology. But we’ll never use technology just for technology’s sake.

We’ll never use technology just for technology’s sake.

Technology That Is Implemented With the User In Mind

We’re experts in different platforms, which means that your site will function properly on different machines. We develop tools to automate tasks like reporting on your daily Web traffic and ensure accessibility to different visitors such as the visually impaired.

We factor in attributes like tab indexes, standardized coding for streaming videos, Section 508 compliance including redundant text links, alternative text on images and ensuring navigation is accessible. All strategies improve your site’s performance with search engines.

Many clients require a content management system that allows authorized personnel to update content on their own. What’s Up Interactive’s proprietary CMS, EZ Post® is powerful and highly customizable. In addition to traditional content management, EZ Post can handle event registration, schedule post publishing, manage/handle/facilitate calendaring, manage multimedia files and documents, password-protect files, manage subscriptions, maintain a membership database and even set up and manage an auction.

We work well with many other technology providers. We have experience with the most basic e-commerce solutions and sophisticated providers. Examples include Authorize.net and ViaKlix for e-commerce. For communication we work with SilverPop for e-mail and Premiere Global for faxing. More complicated projects with unique attributes involve companies like Aristotle for online age verification, ThePort for online communities and WordPress for blogging.

Even if you never need to understand what goes in with Web technology, it’s good to know that our team at What’s Up Interactive can deliver the solutions you need.

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